Chic Meets High Fashion as Dana Hicks-Hungerford’s Innovative Brand Makes Waves
Move over, Milan. Forget about Paris. The newest fashion revolution is brewing right here in the heart of New York City, and it’s not afraid. Buckle up, because You Make The Bag, the brainchild of the divinely inspired Dana Hicks-Hungerford, is here to shatter expectations and redefine luxury.
Forget those stuffy, logo-laden handbags that scream “money talks.” You Make The Bag whispers a far more empowering message: “You are the statement, the conversation starter.” Their audacious launch during New York Fashion Week was a testament to this philosophy. Imagine, darling readers, a “Street Fashion Show” where the runway wasn’t silk, but repurposed plastic. The very essence of “disposable” transformed into high fashion, a playful jab at the fleeting nature of trends. Then, under the dazzling lights of Times Square, luxury handbags took center stage, displayed not in some sterile boutique, but on the very sidewalk where the city thrums with life. It was an experience as democratic as it was dazzling.
Dana, whose vision for You Make The Bag is as clear as a September sky (divine intervention, she humbly admits!), isn’t afraid to shake things up. Her designs, showcased at the Ashleigh Renee Fashions event, were an ode to individuality. Each handbag elevated every ensemble, a testament to the power of the wearer to truly “make the bag.”
This isn’t just about fashion, darling readers, it’s about a movement. Dana’s unwavering faith and the support of a powerhouse team, including the fabulous Supa Coop of Abstrak Media and the ever-glamorous Gwendolyn Broadus-Batts, prove that dreams can take flight, even (or perhaps especially) in the concrete jungle. So, the next time you’re in Times Square, keep your eyes peeled. You might just spot the future of fashion, born not in a gilded atelier, but on the vibrant streets of New York. Remember, dears, it’s You Who Make The Bag, so make it bold, make it fierce, and make it uniquely yours.
Dana Hicks-Hungerford, the CEO of @YouMakeTheBag, showcased her luxury handbag line at the Ashleigh Renee Fashions New York Fashion Week event on September 6th.
For more information, follow You Make The Bag on Instagram at @YouMakeTheBag or visit YouMakeTheBag.com.
Dana thanks her husband, Brian Hungerford, for his unwavering support and partnership in Hungerford Distribution. She also thanks everyone involved in the launch for their collective efforts. She extends her gratitude to @hellobycole Cornita Cole, @abstrak_media Supa Coop, @charlenebrown1 Charlene Brown, @mrs.broadusbatts Gwendolyn Broadus-Batts, @araredymond Dymond Scoby, @mycontentcomplex Darryl Roberts, @jahsivance Joss A Vance, @Stricklyforthepromo Ernest Jackson (Publicist), Maurice Williams, Kenny Kas Flanagan, Janelle Jazzy Zenobia, Nikki Jewelz, and Ashleigh Renee Fashions for their contributions to the launch’s success. For more information and to show your support for the brand, visit @YouMakeTheBag on IG or YouMakeTheBag.com
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