Oner Active taps Lori Harvey to front its first ONER MODE campaign, introducing a Day-to-Night Capsule featuring new SoftMotion styles and the brand’s lightweight Formesoft fabrication.
Oner Active is taking its activewear story beyond the gym, and Lori Harvey is helping lead the way.
The women’s activewear brand founded by fitness entrepreneur Krissy Cela has introduced ONER MODE, a new ongoing campaign series created to spotlight women who represent confidence, discipline, individuality and a strong sense of self. For the series debut, Oner Active chose entrepreneur and style personality Lori Harvey, pairing her signature polished aesthetic with a capsule collection designed to move easily between workouts, travel and everyday life.
And visually, the campaign keeps things beautifully uncomplicated. Harvey is photographed in streamlined silhouettes that put the focus on shape, movement and attitude rather than over-the-top styling.
Lori Harvey Sets the Tone for ONER MODE
ONER MODE is intended to become more than a seasonal fashion campaign. According to Oner Active, each installment will feature a different woman offering her own interpretation of strength, style and modern femininity.
For founder Krissy Cela, Harvey was an easy choice to introduce the concept.
“Lori was such a natural choice for ONER MODE because she represents the kind of strength and authenticity that we’re always inspired by at Oner,” Cela said, adding that the series celebrates women who define success and strength on their own terms.
Harvey’s relationship with movement also fits naturally into that message. She describes exercise as part of the balance in her life, helping her reset, recharge and take care of herself.
That need for versatility also plays directly into the collection.
“My days are always changing and I need activewear that can keep up with that,” Harvey said of the partnership.
From the Workout to Wherever the Day Goes
The corresponding Day-to-Night Capsule, which launched June 11, expands Oner Active’s popular SoftMotion range with new cuts and understated, luxury-inspired colorways.
There are also new silhouettes influenced by the clean sophistication of court sports, continuing a broader fashion shift that has blurred the once-firm boundary between athletic clothing and everyday wardrobes.
The capsule also places renewed attention on Formesoft, a fabrication first introduced by Oner Active in May.
Created specifically for lightweight layering, Formesoft was developed for those spaces around the workout rather than only the workout itself: recovery days, travel, errands and the thousands of little moments that fill the gap between leaving the studio and arriving home.
Inspired partly by the fluidity of silk and 1990s styling, the fabric is designed to be soft against the skin, lightweight and quick-drying.
Activewear Is Becoming a Lifestyle Language
What makes ONER MODE particularly interesting is where Oner Active appears to be headed.
Founded in 2020, the brand built much of its following around performance-focused activewear and an engaged community of women whose feedback helps shape product development. ONER MODE gives the company another canvas, one where performance, fashion and personal identity overlap.
That evolution feels especially relevant now. Women aren’t necessarily building separate wardrobes for working out, traveling, running errands and meeting friends anymore. The smartest activewear brands are designing for the entire day.
With Lori Harvey introducing ONER MODE, Oner Active is making its intentions clear: this isn’t simply about what women wear while they move. It’s about how they want to feel when they walk into the room afterward.
The ONER MODE Day-to-Night Capsule featuring Lori Harvey is available through Oner Active at oneractive.com.
OMG Editors is the collective voice of OMG Culture Magazine’s editorial team. This profile is used for articles created and curated by our in-house editors when no individual contributor is assigned. Our editorial team delivers high-quality coverage across culture, lifestyle, luxury, entertainment, society, and global news—maintaining the magazine’s signature standard of excellence.
When you see “OMG Editors” on an article, it represents the collaborative expertise of our journalists, writers, and content creators working together to bring readers insightful, timely, and engaging stories.
Leave a Reply